RetailCraft 12 - “Summer Bookclub” - Martin Newman, Natalie Berg, Miya Knights and Richard Hammond in the studio discussing their recent retail books
In the spirit of 'summer reading' and bookclubs, we asked our community on Linkedin what books they were reading on retail, and which authors would they like to hear us interview in the studio. As a result we're pleased that four of the most-suggested authors agreed to brave the oppressive humidity of a London 'summer' day to chat with us about their latest books, their experiences, motivations and ideas.
"Authors" is probably not the best description since our group are retailers, entrepreneurs, technologists, analysts... who have happened to write books.
Our conversation covers customers, culture, Amazon, technology, university education and the process of writing.
Run time: 65 minutes.
Martin Newman: https://www.linkedin.com/in/martindnewman/ ("100 Practical Ways to Improve Customer Experience: Achieve End-to-End Customer Engagement in a Multi-Channel World" - https://amzn.to/31IyVp8 )
Natalie Berg: https://www.linkedin.com/in/natalie-berg-ba20931/ ("Amazon: How the World's Most Relentless Retailer will Continue to Revolutionize Commerce" - https://amzn.to/2TB1bHz ; and her previous book on Walmart, https://amzn.to/33wkEOl)
Miya Knights: https://www.linkedin.com/in/miyaknights/ (co-author with Natalie of "Amazon", above, and of "Omnichannel Retail: How to build winning stores in a digital world", https://amzn.to/2N4Unkh )
Richard Hammond: https://www.linkedin.com/in/uncrowdceo/ (author of "Smart Retail: Winning Ideas and Strategies from the Most Successful Retailers in the World (4th edition)" - https://amzn.to/2KLe5ih - and the newly-released "Friction/Reward: Be your customer's first choice" - https://amzn.to/2KNccS9
Recorded on location in London, UK at Spiritland Studios. Episode photo credit: Ian Jindal.